Mechanical Specifications
USA TODAY Mechanical Specifications

Ad Sizes

  • Full Page
    10.875" x 21"
  • Half Page
    10.875" x 10" or 5.37" x 21"
  • Quarter Page
    5.37" x 10"
  • Eighth Page
    5.38" x 5"

Formats

  • USA TODAY’s Prepress process is 100% digital. Film is not accepted.
  • USA TODAY fully supports the following file formats: PDF (preferred), EPS and TIFF (NOT Tiffit).

PDFs

  • USA TODAY accepts ads submitted in a PDF format. When preparing your PDF, please do not crop the ad. Include crop marks indicating how the ad should be cropped.

Cropmarks & Bleeds

  • Cropmarks should be provided in the creative when appropriate to show exactly how the ad should be placed in the ad space.
  • Do not include bleeds as USA TODAY is a NON-bleed publication.

Screen Ruling

  • USA TODAY prints at 85 lines per inch.

Fonts/Type Specs

  • Reverse type is acceptable, but should be no less than 10 point sans serif.
  • Screened type reversed in a solid color must not exceed 20% tint of that color.
  • Surprinted type is not recommended in areas exceeding 30% tonal value.

Images

  • Photographic images should be processed at a resolution of no less than 170 DPI (Dot Per Inch) at 100% of desired printing size.
  • Line art (bitmapped logos or scanned text) should be scanned at a resolution of 600-1200 DPI at 100% of desired printing size. However, we recommend that these elements be sent in vector-based, such as an Illustrator eps.

If you have any questions, please do not hesitate to contact us.

We invite you to leave a comment feed
Written by Production Department, March 27, 2007 at 10:50 AM

If you are sending a link to this page for agencies and/or artwork, this TinyURL might be easier to use as an email link: http://tinyurl.com/33cnz9.

Just cut and paste it to your email and it will redirect to this page.

Thanks!

 

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