Global Visibility. National Coverage. Targeted Reach. Pin-point Accuracy.

With an average of 2.2 million copies sold daily USA TODAY is the most widely read news daily in America. And with 5.2 million readers nothing in newsprint comes close. Period.

Along with its widespread availability on newsstands and in bookstores, USA TODAY is distributed on airlines and in hotels attracting additional readers over and above its regular daily audience. Frequently published pullout sections can draw significant numbers of bonus readers as do important headlines and popular news stories.

USA TODAY represents one of the most powerful and versatile recruitment media for employers, job seekers and passive candidates alike. Combining the strength of USA TODAY's brand with targeted distribution to any one of 25 advertising print markets -- a national footprint equal to 814 of the nation's largest daily newspapers -- USA TODAY delivers a readership that is both highly desirable and local to your hiring needs. With RCI's targeted recruitment specials that leverage our understanding of sourcing strategy with USA TODAY's unique demographics -- by skill set and geography -- USA TODAY can be as much an opportunistic play as it should be part of sustained branding effort.

Simply put, there has never been a better way to promote your employment brand and reputation as an employer of choice to an unduplicated audience of the best qualified active and passive candidates than through RCI's bannered recruitment features published each month in USA TODAY.

For more information on the specific readership and demographics for any one of our bannered recruitment features please explore the links to the left and refer to the appropriate page or contact our office today!

For a detailed analysis of USA TODAY's unique readership and demographics, please check out the data sheets that follow.